Skills & Expertise
I've already evaluated the usefulness of social media for banking businesses, start-ups and video game companies. Furthermore I'm familiar with modern monitoring tools for social media as well as different forum software.
Managing social media is my daily business, be it as a person with my personal brand or in my job as a Community Manager, I'm always out there to research new techniques, stay up-to-date and deliver high quality content.
As a Community Manager I'm specialized in video game communities and online gaming in general but also in the technological sector, having experience with major publishers like EA and Gameforge as well as freelancing for Independent Game Development Studios, politicians and tech companies.
A full overview of my skills and experience is available here: Resume / About
But since we're talking online gaming / social media, we've all got several online personalities anyway, don't we?
Jonas V. Schürmann
Social media isn’t new, it has been around a few years already and literally everyone already interacted with it in one way or another. Years ago, businesses were suspicious why they should invest money into a Social Media Manager instead of using the 15 year old nephew that “knows how to do Facebook”. Nowadays, for most Read more about Social Media: Why your business should use it![…]
What are KPIs and how do they work with engagement? Well to be honest, KPIs are a pain. You’ve got to monitor and understand them while you could spend your time with your community, planning events or doing stuff that seems to be more important. But in fact, meaningful KPIs grant you the opportunity of Read more about Social Media KPI’s & Engagement[…]
As a Freelancer I need to know a lot of things about Facebook, especially since I’m working in a Community & Social Media Management environment. Recently I stumbled upon something that I nearly had forgotten. I normally don’t rely on Facebook advertising as I’m not such a big fan of it since I’m more the Read more about Facebook Advertising – Do’s & Don’ts[…]
A personal brand…a what?! For those of you who don’t know what I’m talking about: Buffer, a social media management tool, is doing Twitter chats with the hashtag #bufferchat on a regular basis. It’s pretty much the following: Buffer on Twitter posts a picture with a question like this one: Q1: What does “personal Read more about Personal Brand – A #Bufferchat story[…]
How do I get the most out of my posts? The first thing you need to do is, to create a content plan or a content calendar. Through organizing your social media activities you’ll find it much easier to post the right content at the right time. In this blog post I’m going to guide Read more about Social Media – Reach[…]
What is a Social Media Manager? Brutally Honest Job Titles would say that it’s the “person with the Twitter password” and even though it’s funny, it’s not really true. A Social Media Manager is the standard conversation starter, besides discussing the weather or “What do you do?”, “How’s your day?”, “Throwback Thursday, share your best Read more about Social Media Manager? WHO?![…]
Yes, you read right. I’m going to write something about fighting ADHD & Depression through playing games. As you maybe already read in my Newspaper and the relating article on the Parent Herald, there is a company called “Akili Interactive” that wants to create a game which is currently running under the name “Project EVO”. Read more about Fighting ADHD & Depression with GAMES?![…]
Concept Starting out with YouTube isn’t that hard, starting out with YouTube to be successful or to at least have a chance, needs some planning. So if you want to start out with YouTube, have a plan of what you want to do, a structure guiding your while setting up your channel. Name Choose a Read more about YouTube Kickstart 101[…]
How do I build a Community from scratch? The biggest problem out there is, that people don’t listen. Startups focus on getting bigger and bigger most of the time and when they are established they feel like they can just go and throw some money to the Social Media Department. BÄÄM! OUT OF NOWHERE! COMMUNITY! Read more about Building a Community: Start-up 101[…]
…or why it is important to be in the loop. Community Management is a very diverse job. You have a lot of responsibilities for a wide variety of different products, languages and teams to keep in touch with. Additionally the CM is responsible for the communication from the team to the community and backwards. To Read more about Internal Communication[…]